Fashion > Shoes

Gucci Beefs Up Tech With Augmented Reality App for Shoes

21 days ago   |   By Hypebeast

Gucci is ramping up its efforts in the technology world, having announced today the launch of an in-app augmented reality feature that it describes as the "first" for any fashion brand. Created in partnership with tech startup Wannaby, the feature allows customers to virtually "try on" shoes and then instantly purchase them from the label's e-commerce site. Gucci's signature Ace sneaker marks the debut footwear option that users can browse through and then view on-foot by simply pointing their phone camera at their feet. Additionally, the tool is also meant to encourage social engagement...
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Vegan fashion movement FAKE launches first exhibition in Los Angeles

Vegan fashion movement FAKE launches first exhibition in Los Angeles

22 days ago   |   By Fashion United

Vegan Fashion movement FAKE, which stands for Fashion for Animal Kingdom
& Environment, has launched its first pop-up museum exhibition for vegan artists and designers to promote their clothes, accessories, and the vegan lifestyle.
“Being vegan is not just a diet, it's a lifestyle,” Jonathan Ohayan, the animal rights activist, fashion designer, and founder of FAKE, said to
FashionUnited.
After having its own series of successful pop-ups, Ohayan decided to create a museum where people could not only learn about new alternatives to animal products in the fashion and beauty industries, but...
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Nu Wave Swim Closes Miami Swim Week With Multi-Designer Collective Runway Show

Nu Wave Swim Closes Miami Swim Week With Multi-Designer Collective Runway Show

Nu Wave Swim Closes Miami Swim Week With Multi-Designer Collective Runway Show Represented by Gnazzo Group. Nu Wave Swim celebrated the end of Miami Swim Week with a... Read more ...

Just One Eye's Summer Warehouse Sale, Starts July 19th - Los Angeles

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These adidas UltraBOOSTs Celebrate Manchester United's First FA Cup Win

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Adidas has teamed up with one of the biggest football clubs in the world, Manchester United , on a limited pair of UltraBOOST s. Although hype surrounding the Three Stripes'... Read more ...

Aleah Morgan, Amanda Murphy, Sasha, and Tilda Lindstam walk Edun

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Aleah Morgan, Amanda Murphy, Sasha, and Tilda Lindstam walk Edun Fall 2015 Read more ...

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Michele Marie PR Is Hiring Fall 2019 Interns In Los Angeles, CA

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ABOUT MMPR: Michele Marie Public Relations is a full-service public relations agency specializing in editorial, celebrity and event driven press in the fashion, beauty, and... Read more ...

Nanamica and Dr. Martens Craft a Modern Classic: Camberwell MIE

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Following its last FW19 collection , Japanese label nanamica has returned with a collaboration with Dr. Martens , offering up its understated design sensibilities in the form... Read more ...

Colmar A.G.E. by Shayne Oliver Re-Envisions Ski Wear in 3M-Heavy FW19 Collection

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Colmar A.G.E. by Shayne Oliver has presented its Fall/Winter 2019 collection, showcasing 3M-adorned outerwear, avant-garde jackets and re-envisioned skiwear pieces. The... Read more ...

Stan Ray Readies for Winter With Military, Workwear & Collegiate-Inspired...

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Texas-based workwear label Stan Ray has presented its Fall/Winter 2019 collection, bringing bold colors and patterns to a number of signature pieces. The heritage brand - which... Read more ...