Fashion > Technology

The North Face's CES Debut Is All About Textile Tech

10 days ago   |   By WWD

While the CES hordes inside the Las Vegas Convention Center parsed the massive load of circuits, bits and bytes, innovation of a different sort - courtesy of The North Face - greeted select invitees at a private exhibit just outside the halls.
Just by the Monorail station, close to partner BMW Designworks, the outerwear company held its introductory CES presentations to highlight Futurelight - a new textile innovation that, it promises, offers 100 percent waterproofing and breathability in a functional fabric that feels impossibly soft and light to the touch.
According to Scott Mellin...
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