Fashion > Women

Christian Siriano ‘Definitely Pushing' Style With J. Jill

5 monthes ago   |   By WWD

In its first designer collaboration, J. Jill Inc. has teamed with Christian Siriano on a series of capsule collections.
The tie-up is a bid by J. Jill to up its fashion quotient, extend its spectrum of sizes, and raise the brand profile.
If J. Jill were to collaborate with any designer, it had to be Siriano. He's long been an advocate for body and age inclusivity, and Siriano and J. Jill president and chief executive officer Linda Heasley partnered on a collection for Lane Bryant in 2015 when Heasley ran the large-size chain.
“J. Jill is a brand that designs for all women and that's been a...
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