KAT VON D'S NEW LINER X WILL BE BASED ON FAN FEEDBACK - REVIEW
Liner X is a preview of Kat Von D's new liquid liner that will be perfected with fan feedback based on customer reviews of its limited...
CINDY CRAWFORD'S MAKEUP-FREE GYM SELFIE SHOWS OFF HER GLOWING SKIN
Cindy Crawford, original supermodel and mom of Kaia Gerber, recently posted a makeup-free gym selfie to Instagram, and Instagram promptly...
MISS FAME OF 'DRAG RACE' ON HER NEW MAKEUP LINE - INTERVIEW
Former 'RuPaul's Drag Race' contestant Miss Fame tells Allure all about Miss Fame Beauty, from her favorite lipstick shade to why launching...
THE BEST SHOE INSOLES FOR WALKING AND RUNNING - 2018
These inserts, insoles, and orthopedics are podiatrist-recommended to help with plantar fasciitis and other foot-related pain, no matter...
15 CELEBRITIES WHOSE DYE JOBS MADE A HUGE DIFFERENCE
Changing your hair color, even if it's a subtle shift can create a major change in your look. These 15 celebrity hair transformations...
RIHANNA DID A FENTY BEAUTY HOLIDAY MAKEUP TUTORIAL ON YOUTUBE
Rihanna used just two products from the Fenty Beauty Chill Owt Holiday Collection, including the Killawatt Foil Highlighter Palette...
NINE ZERO ONE FOUNDERS TO LAUNCH A HAIR-CARE LINE: EXCLUSIVE | ALLURE
Nine Zero One Salon founders Nikki Lee and Riawna Capri launch In Common, a new hair-care brand aimed at addressing those essential...
I TRIED THE NEW POM VIBRATOR BY DAME PRODUCTS - HERE'S MY REVIEW
Dame Products is launching its newest vibrator, the Pom, a handheld flexible vibrator that moves with your body. It's available for...
SUNDAY RILEY RESPONDS TO ALLEGATIONS OF FAKE, EMPLOYEE-WRITTEN SEPHORA REVIEWS
After an internal email from skin-care brad Sunday Riley was leaked on Reddit earlier this week. The brand later confirmed the allegations...
CARDI B'S BEST HAIR AND MAKEUP LOOKS
Cardi B's beauty signature is to expect the unexpected. Here, we rounded up the rapper's best hair and makeup looks - from neon wigs...
COLOURPOP LAUNCHES NO FILTER FOUNDATION STIX IN 30 SHADES
The Internet's favorite affordable beauty brand ColourPop announced the launch of 30 shades of its new travel-friendly No Filter Foundation...
30 UNIQUE HALLOWEEN COSTUME IDEAS FOR 2018
This Halloween, maybe don't go as your basic black cat. We've got 30 cool Halloween costume ideas that you can recreate at home, or...
BEST FACE MASKS OF 2018 - EDITOR AND EXPERT REVIEWS
Here, we've rounded up 22 of our all-time best face masks, including editor favorites, Best of Beauty winners past and present, and...
VANILLA CHAI HAIR IS THE SUPER BLONDE COLOR FOR FALL
Vanilla Chai hair is a blonde shade with dark roots perfect for fall developed by balayage specialist Amy McManus. Find out how to...
MEGHAN MARKLE WORE A PONYTAIL ON HER AUSTRALIAN ROYAL TOUR
Meghan Markle, Duchess of Sussex, wore her hair in a ponytail on a royal tour engagement in Australia. This is the second ponytail...
THEN I MET YOU IS NEW SKIN-CARE BRAND FROM SOKO GLAM FOUNDERS
Soko Glam's Charlotte Cho officially announced that she's launching her own skin-care brand called Then I Met You, which includes a...
MOST POPULAR HALLOWEEN 2018 COSTUMES ON GOOGLE SEARCH
The most popular Halloween costumes according to Google searches include Fortnite, witches, and superheroes. Here are the top ten things...
WET N WILD IS EXPANDING ITS CATSUIT LIQUID EYESHADOW SHADES
Wet N Wild Liquid Catsuit Liquid Eyeshadow is getting an extension, with three new shade finishes and 13 new shades.
7 THINGS NOT TO SAY TO PEOPLE WITH CHRONIC OR INVISIBLE ILLNESS
It can be tough to address the topic of chronic illness when a loved one is in pain, but there are some things that people with conditions...
WOMAN'S SELF-TANNER FAIL ON FOOT GOES VIRAL ON INSTAGRAM - SEE PHOTOS
Jules Von Hep, the founder of Isle of Paradise Self Tanner, recently received a private message from a fan, who suffered a massive...
Supermodel Karlie Kloss Marries Jared Kushner's Brother Joshua
She posted a photo of her in a wedding dress and Kushner in a tuxedo on social media Thursday night. Read more ...
Nike Is Readying the Air VaporMax 2.0 “Zebra”
After images of a new Air VaporMax 2.0 " Vast Grey ” model began surfacing this week, comes news of Nike preparing to drop yet another version of the contemporary runner... Read more ...
Nike's Air Max 98 Gets a Premium Shanghai Colorway
After surfacing in a New York Knicks-inspired edition , Nike 's Air Max 98 now steps out in a premium Shanghai-themed colorway. This version of the retro runner boasts a... Read more ...
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Meghan Markle Wore a Thing: Martin Grant Maxi Dress in Australia Edition
Ever since announcing her engagement to Prince Harry, the world's eyes have been fixed on Meghan Markle - and her style. We'll be following the Meghan Markle Effect™ with our... Read more ...
Golfer Michelle Wie tees up fall with a glitzy watch and classic kicks
Golf ace Michelle Wie has always been major. The Hawaii native hit the green when she was just 4, played in her first LPGA tour event at age 12, announced that she was turning... Read more ...
Fashion brands to benefit from royal baby effect
Mere hours after Kensington Palace officially announced Meghan Markle, the Duchess of Sussex, is expecting her first child, the first outfit she wore in public sold out. A... Read more ...
Meghan Markle Proudly Rocks A Handmade Pasta Necklace Gifted To Her By A...
Since joining the royal family after marrying Prince Harry in May, Meghan Markle has been known to stretch the boundaries of royal fashion protocol. Always making a huge... Read more ...
Here's a Look Inside Casely-Hayford's First Flagship Store
Independent fashion house Casely-Hayford will open its first flagship store in Marylebone in celebration of its 10 years leading British luxury fashion. Located on Chiltern... Read more ...
Cardi B Straight-Up Said Childbirth ‘Broke' Her Vagina And The Story Is Just...
Cardi B is one to always tell it like it is. On the Oct. 17 taping of Jimmy Kimmel Live, the hip-hop star got real about the excruciating pain that is childbirth. At... Read more ...