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Adidas Raises Its Sales Forecast, Hinging on the Return of Sporting Events

1 month ago   |   By Hypebeast

German sportswear company, adidas , has officially risen its 2021 sales forecast earlier this week, expecting the return of sports events to drive continued demand for new products. adidas now foresee its sales growth to reach a high-teens percentage rate, with a jump of 50 percent expected in the second quarter. adidas is hinging on the launch of new products such as its Ultraboost running shoes that are designed to be recycled, as well as the return of large-scale sports events like the Premier League and the Copa America. adidas has reported that sales jumped 156 percent in greater...
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